The country of Croatia located at the crossroads of Central Europe, Southeastern Europe and the Mediterranean is the gateway to the vast Balkan market of more than 20 million people and is connected to important roads, railways and waterways. Croatia is famous for its beautiful natural landscape, rich cultural heritage and romantic Adriatic coastline. The tourism industry contributes 20% of GDP and is an important source of foreign exchange revenue. With the potential to develop ecotourism, sea tourism, cultural tourism and medical tourism, more and more businesses are investing in business here. To be able to differentiate their brand from competitors, businesses need to carry out trademark registration procedures to enhance their brand value. Viet An Law would like to guide customers preliminarily on the procedure for trademark registration in Croatia.
A trademark in Croatia is an exclusive right granted to a sign that distinguishes an entity’s product or service from others. This sign can be:
The main function of a trademark is to allow consumers to easily identify the origin of products or services and distinguish them from competitors.
Exclusive rights
The registration gives the business the exclusive right to use its trademark in Croatia for the specific products and services it registers. This means that other businesses cannot use a confusingly similar sign without their permission.
Legal protection
A registered trademark allows a business to take legal action against anyone who infringes its trademark. This can include unauthorized use of a business’s trademark, imitation of its products, or unauthorized use of its brand name.
Brand identity and consumer trust
The registered trademark helps strengthen the brand identity of the business in Croatia. It lets consumers know that your product or service is genuine and helps them differentiate your business from your competitors.
Prevent violations
Having a registered trademark prevents others from copying your trademark. They know businesses have the legal right to take action if they violate it.
International protection potential
Croatian trademark registration can be a stepping stone to international trademark protection. Enterprises can use their national registration as a basis for filing applications in other countries or through the Madrid Protocol on International Trademark Registration.
Future business growth
A strong trademark is a valuable asset for your business. It can play an important role for future business expansion, franchising or licensing opportunities.
Application Form:
The applicant needs to complete the trademark application form provided by the Croatian State Intellectual Property Office (SIPO). This form usually includes details such as: Applicant information (name, address, nationality); Representative information (if any); Trademark details (wording, logo, design, etc.); List of goods and services to which the trademark applies (using the Nice Classification groups); Application fee
Trademark samples:
The applicant should submit a clear image of the applicant’s trademark. This image may refer to:
Proof of payment: Includes receipt or confirmation of payment of trademark registration fee.
Optional Documents:
Filing a trademark application:
Personal Brands
Class mark or guarantee
Note: For applications submitted electronically, costs will be reduced by 20%
Fees for maintaining the trademark for a period of 10 years and publishing information about the trademark in the official gazette:
Personal Brands
Class mark or guarantee
Issuance of Registration Certificate
Issuance of Priority Certificate
To file for trademark protection in Croatia, you can apply using the following filing methods:
The Madrid system is a convenient and cost-effective solution for global trademark registration and management. File a single international trademark application and pay a one-time fee to apply for protection in up to 130 countries. Claimants can modify, renew or expand their global trademark portfolio through a centralized system.
Madrid Agreement:
Madrid Protocol:
The Madrid Singles consist of the Madrid Singles of Vietnamese origin and the Madrid Singles with Croatian designations.
For the Madrid Application of Vietnamese origin, the applicant must submit through the state management agency for industrial property rights, i.e. the National Office of Intellectual Property of Vietnam. According to Article 25 of Decree 65/2023/ND-CP, a Madrid application of Vietnamese origin includes the following documents:
The fees include:
If you want to file a trademark application in Croatia, please contact Viet An Law Firm for the most effective support.
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