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Tag: New Zealand

A Guide to protect New Zealand Trade secrets

A Guide to protect New Zealand Trade secrets

The protection of trade secrets in New Zealand plays a core role in maintaining the competitive advantage of businesses. Proprietary information such as recipes, production processes, new technologies or sensitive…
Notes when registering a trademark in New Zealand

Notes when registering a trademark in New Zealand

New Zealand, with its beautiful nature, high quality of life and developed economy, can be an attractive place to invest in business and develop a brand. The country is not…
Trademarks containing Māori elements in New Zealand

Trademarks containing Māori elements in New Zealand

Cultural factors are characteristics, symbols, or concepts that have deep meaning in a particular culture. When integrated into a brand, they are not merely a beautiful design, but also a…
Trademark registration in New Zealand

Trademark registration in New Zealand

New Zealand is considered a country with a stable and dynamic economy with many advantages to attract investment and business. New Zealand pursues a free market economic model, encourages private…

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